This is not one of those “sales letters” — I  promise.  I am not trying to sell you anything.  If you see the opportunity in this letter, call me.  Please trust me that this is something you might benefit from and please read everything.

I‘ve discovered an incredible opportunity for you to make significant money and give your clients an experience they will never forget.  I am only writing to you and a handful of speakers/authors who are capable of taking advantage of this opportunity.

I have just returned from a 10-day Atlantic Ocean crossing aboard the SeaDream Yacht Club, one of two ships owned by a new marketing consulting client of mine.  The yachts are 344’ long and only carry a maximum of 110 passengers.  It’s a five-star yacht that has been rated #1 by all of the top reviewing organizations. 

SeaDream Yacht Club is an innovative, new yachting company that operates the twin, ultra-luxury mega yachts SeaDream I and SeaDream II.  The stylish SeaDream yachts are highly acclaimed by discerning travelers seeking a unique seagoing experience and by travel industry observers everywhere.

SeaDream Yacht Club was founded in September of 2001 by Norwegian entrepreneur Atle Brynestad who founded Seabourn Cruise Line and Larry Pimentel, who was President of Seabourn under Brynestad and later President and CEO of the merged companies Cunard-Seabourn. Pimentel is President and Chief Executive Officer of SeaDream and a Co-Owner. Brynestad is Chairman and Owner. The two friends brought into SeaDream a small group of management colleagues with vast travel industry experience as well as shipboard officers and staff of unequaled ability.

My client is not a cruise line.  It’s a yacht company and it provides a yachting experience. Yachting features an open and unstructured ambience that provides guests the ability to fulfill their own dreams at their own pace and in their own style. We like to express this as "No clocks, no crowds, no lines, no stress." The key word for the SeaDream yachting experience is "unstructured". It is all about personal choice. Think of it as a free form holiday in which guests fall into a "SeaDream" and believe that they are aboard their own yacht. That is why we say, "It is yachting, not cruising".

When I took on SeaDream as a client my assignment was to identify corporations for full-yacht charters and other group sales opportunities.  Two weeks after I signed on with SeaDream I booked a 10-day Atlantic Ocean crossing (at my expense) to experience this unique yacht experience first-hand.  What I experienced those 10 days was beyond belief and virtually beyond description.

It didn’t take me long to see the opportunity to use SeaDream Yacht Club for a spectacular seminar at sea program.

What if you could conduct an educational seminar for
50-100 select clients on a private, five star yacht?

What’s in it for you?

q    Earn $50,000-$250,000 or more in a week

q    Conduct your educational programs aboard a private, 344’ five-star mega-yacht

q    Give your top clients an unforgettable, once-in-lifetime experience

q    Teach as much or little as you want…you set the schedule, you decide the format

q    Enjoy an incredible vacation and at the same time earn a significant fee and solidify relationships with your best clients

What’s in it for your best clients?

q    Opportunity to have an educational experience with you aboard a five-star mega-yacht at sea

q    Chance to combine an educational program with an incredible vacation

Jaguar North America sailed the Mediterranean aboard SeaDream to recognize Jaguar retailers that provided top customer satisfaction and sales performance.  These retailers know quality when they see it.  On a scale of 1 to 10 with 10 being the best, our retailers rated your ship and its staff a 10.  The food and staff’s service were perfect!

Val Trowbridge, National Field Operations Manager,
Jaguar Cars North America

This is NOT a cruise ship:

Nothing about SeaDream Yacht Club is like a cruise ship where you are likely to share your “vacation” with 2,000-3,000 people.  Sea Dream is genuinely a private experience—no lines, no clocks, no crowds.  Even at full capacity, your experience onboard Sea Dream is truly your own.

This is NOT a cruise ship:

• 110 passengers maximum—55 staterooms
• no clocks, no crowds, no stress, no lines

This is NOT a cruise ship:

• Intimate, personalized service—only 55 couples maximum
• All spacious, ocean view staterooms
• All meals served as in a five star restaurant in the formal dining room, outdoor topside restaurant, by the pool...you decide
• All staterooms are ocean view, spacious, luxurious—your clients will enjoy the entertainment center with flat screen TV, DVD & CD, Belgian linens, queen-sized beds or 2 singles, Bulgari bath products, marble baths, personal refrigerator with your favorite beers and soft drinks
• Internet access in your staterooms

This is NOT a cruise ship:

• Open bar for the duration of the voyage with premium liquor, wine, champagne, beer and cordials served from 5 bars
• Hot and cold breakfast and lunch
• Gourmet dinner equivalent to any five-star restaurant
• Afternoon tea each day
• Happy hour each evening with full canapés
• 24-hour in stateroom dining
• Champagne & caviar splash

This is NOT a cruise ship:

• Full use of water toys including wave runners, Sailboats, kayaks, zodiacs, snorkel (all free)
• Golf simulator with 50 signature courses
• Pool & hot tub
• 5 bars including a piano bar with entertainment
• Casino with poker, blackjack, slots
• Full library with over 1,200 new hardback books
• Extensive DVD and CD library with unlimited check-out

 This is NOT a cruise ship:

• Full fitness center with state-of-the-art machines and free weights
• Thai spa with massage, steam, sauna, full spa services
• Beauty salon
• Balinese sun beds on top deck with unrestricted view of the ocean

 This is NOT a cruise ship:

• Ports-of call in Europe (French & Italian Riviera, Spain & Morocco, Mediterranean, Adriatic & Black Seas), and Caribbean (St. Barts, St. Kitts, Virgin Gorda, Tortola, Jost Van Dyke, Nevis, to name a few)  Itineraries in the enclosed brochure are subject to change.
• Port access unavailable to large cruise ships
• Shore side casuals with the crew—hike, bike, kayak, snorkel, or go shopping with the Chef

This is NOT a cruise ship:

• All award winning gourmet meals included
• All drinks included   
• All regular gratuities included 
• All water toys included

Meetings Facilities

The Main Salon is a gorgeous room that seats up to 100 people in comfortable chairs and couches.  It’s fully private, and fully equipped with audiovisual equipment.  You don’t even need to haul your laptop.

Space is available throughout the ship for breakouts and small groups.  And lots of interesting spaces for private study including the library, on deck or in the spacious staterooms (with large desks and internet access).

You can choose to dine as a group at breakfast lunch or dinner…or, you can leave your group to dine on their own indoors or outdoors (one of the many dining facilities)…you decide.

Your clients can have an early deluxe continental breakfast at the pool or order from an extensive menu in one of the indoor or outdoor restaurants…or, they can sleep in and have breakfast in bed.

Lunch can be an extensive cold buffet or prepared hot from the menu…or both!  Dinner can be served under the stars at the Topside Restaurant or among the many private alcoves around the deck.  Or, the entire group can be accommodated in the formal dining room.  Your choice…since the mega-yachts SeaDream I and II are unique.  Both can accommodate all of your guests either indoors or outdoors.

Wherever you decide to take your meals, be assured your menu will be exquisite, varied and plentiful.  Don’t be afraid to ask for more…or sample more than one option! You will meet the Chef so you can influence your own menus. Your waiters have all worked in Europe’s finest five-star restaurants and they will make your dining experience one you’ll never forget.

Each and every guest felt as if this was their private yacht.

Dale Fuller, President & CEO, Borland Software

Program Options

As a fellow professional speaker who spent nearly two weeks aboard SeaDream, I can recommend the following program options or I can work with you to develop alternatives:

Option 1: Charter the ship

By chartering the entire ship, you choose the dates, the duration, the itinerary, everything.  You are given a port of embarkation and disembarkation.  Together with SeaDream Yacht Club, you will decide on the ports of call.   It’s your ship for the time period.  You own it and Sea Dream Yacht Club will customize the entire experience for you and your clients.  When you charter the ship, you make a non-refundable 50% deposit of the charter fee when signing the agreement.

Option 2:  Take the entire ship without chartering

With this option, Sea Dream gives you a window of time to sell your educational program without making an upfront deposit.  The idea is to sell the experience in advance within a short deadline.  You simply remit a 50% deposit that you collect from your clients.  You have NO financial outlay!

Option 3:  Smaller group

If you can’t fill the entire ship, SeaDream will work with you to register a smaller group, handle your reservations, collect the fees etc.  While you may share the ship with other passengers, you still have access to all meeting facilities…and keep in mind, there will never be more than 110 passengers total!

Option 4:  Share the ship with a colleague

Use any of the above options and do a program with one or more of your colleagues.  In this way, you could still control the entire ship with clients and share the marketing effort.

Financial Opportunities

I recommend selling the experience as a total package. You simply decide the fee you want to charge for your educational program.

The package will be very marketable to include:

-         your educational program and any other access to you that you want to provide

-         accommodations aboard a five-star resort at sea on a private mega-yacht

-         all meals

-         all drinks

-         all gratuities

-         wine with lunch and dinner

-         use of water toys in port

-         all onboard activities

What makes this idea so marketable is the uniqueness of your educational program for a small select group and the intimacy and luxury the SeaDream yacht affords.

Here’s an example of your tremendous financial opportunity:

Charge $1,000/person for your educational program and earn $50,000…or include a spouse program and double it to $100,000!  Most top speakers will charge 2, 3, 4 or $5,000/person and earn $100,000 - $250,000 for the week. 

I’m guessing you know 50 couples who have the interest in a learning environment such as the SeaDream Yacht Club and have the financial resources to do it.  You could probably fill the yacht with your own clientele a couple times a year.  

Logistical Support

If you want a total, no hassle experience, I would be happy to come along and handle all the details for you as your exclusive meeting planner—room set up, A/V, materials, etc. And, more important, I’ll act as concierge for your important clients and be available to them for their questions and problems, land arrangements etc.  That leaves you to concentrate on your program and enjoy your voyage.   I will help you with promotions, information, testimonials…I can even assist you with registration if you want help.  There is no charge to you for any of my services.

I am happy to meet with you in person at your convenience and at MY expense to discuss the SeaDream experience…and help you set up what I know will be one of the most memorable educational experiences your clients have ever had…and one of the most profitable for you.

As I promised, I won’t call you and bother you if you don’t think this is an opportunity in which you are interested.  But if you are, please call me at (727-641-5614) or email me at ed@EdPeters4Profit.com

Ed Peters

P.S.  I have a 12 minute DVD that will give you a bird’s eye view to SeaDream.  Call me and I will send it to you right away.

P.P.S.   I will pay generous fees for referrals for groups and full yacht charters…call me