Purposes of the Post-Speech Summary Report

• Prompt attention is always noticed and appreciated. It shows your interest in their total satisfaction, not just a paycheck.

• Reports my feedback from audience members before they report theirs. My evaluations ask questions most sponsor evaluations do not, like testimonial and referral requests, ideas for additional topics etc.

• “Practice what I preach” about follow-up

• Pre-empts any negative feedback they may have received

• It’s unexpected – and uniqueness gets noticed! 

Report summaries are almost always unexpected and when a meeting planner/sponsor receives one, he/she is very impressed with your follow-up, attention to detail, initiative, and willingness to help the sponsor achieve their objectives.