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The 4Profit Customer Communication Plan

 

The 4Profit Marketing SM Customer Communication program has produced an enormous amount of business for me and the business owners and salespeople to whom I have taught the concepts and execution.

 

The CONCEPT is scientific; the EXECUTION is an art.

 

CONCEPT: Communicate every month with every prospect and customer capable of providing new and add-on business.

 

EVERY MONTH, EVERY PROSPECT! My guess is that fewer than 1% of you will do it. But the payoff to the “1%-ers” is huge. 

 

Why Most of It Doesn’t Work

Objectives of a Customer Communication Plan

Execution of the Customer Communication Plan

Elements of the 4Profit Customer Communication Plan

Setting Up a Customer Communication Plan

Example of a 4Profit Customer Communication Plan

Customer Communication Plan Details

Content Ideas for a Customer Communication Plan

Delivery Mechanisms of a Customer Communication Plan

How To Get Your Communication Noticed

4Profit Customer Communication Plan Case Study: Success 4Profit

4Profit Customer Communication Plan Case Study: Success 4Profit 2

 

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